Modus Operandi Announces First Social Media Private Talks Session


What we learned from Social Media Management and Marketing in 2012, will just be good for the bin, at least for most of it. 2013 marks the start of a new era in Social Media as a Marketing discipline. We will need to learn how to anticipate and how to plan Online Marketing Campaigns with significant headroom.

Alain Bertrand – Social Media Strategist

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Session ONE – Learning about Social Media Shifts in 2013 – Feb. 2013

WHAT ARE THEY ABOUT?

Social Media Private Talks are Speaking Sessions where only 22 privileged CEOs, Marketing and Communication executives will be invited to take knowledge of the latest development and trends in the world of Social Media. We will be talking about ways to deal with them and how to apply the fundamentals thereof, in our local Mauritian context. Continue reading

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Facebook like any Civilized Society won’t Tolerate Racism…

Facebook like any Civilized Society won’t Tolerate Racism…


And so will all other respected and respectable Social Media and Networks

There has recently been that racist scandal quaking the Mauritian Facebook Networks. It  links a 20 yr-old girl to some highly racist commentaries towards a fasting community. And like for those who saw the content expressed in dirty Mauritian Creole, there was my first reaction :

She should be arrested, as per the country’s legal standing on libeling, defamation and propagating racism and hatred messages, without regards if that was done online or not. It should go the same way, too, for the persons responsible, the owner/ creator of the Facebook Group or Page, who allowed such commentaries to be issued from their source.

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Social Media Marketing is…


Social Media Marketing is not about you…

Remember…

Social Media users seldom post about Products and Brands. On Social Platforms, they would rather talk about their interests, their lives, their likes/ dislikes and about their friends.

So if you want to earn their committed engagement, be their friend, their like and part their life.

Alain BERTRAND on Social Media Marketing