Community Management? Kezako?

Community Management? Kezako?


WHAT IS COMMUNITY MANAGEMENT?

Community Management is the surely the biggest buzz of this century. It is a newly designed job station within web-related businesses, that came along with the powering up of Social Media and Networks.

Describing Community Management would imply writing at least a thousand pages about the art and techniques of driving a group of people, within one or more networks, towards a common objective, respective of common interests. To make it simpler, Community Management is about governing, policing and motivating groups. In the broader picture, it would usually be about legislating and enforcing. But today, with the sharp shift in the way people interact and build relationships behind their screens and keyboards, a new ‘isotope’ of this function has spawned. Continue reading

Advertisements

Isn’t Social Media About Being… Social, Human, Not Speculative? (2012)


Social Media is a Human Tool, not just another Techno Bubble…

At the beginning, there was that massive information influx from true-gurus, neo-gurus, pseudo-gurus, fake-gurus and from Mr. and Mrs. Anybody about Social Media. It reminded of some ill-famous bubble that was inflating so fast, that only a very few could predict its burst and resulting spills. If one can recall, the dot com bubble started just like that; a buzz about prefix-investing. One just had to add e. at the beginning of his company name or .com at the end of it, to pretend to be the next big brand around, driving all sorts of investors to the cliff edge like a bunch of silly sheep. At least, this episode allowed us to see the start and end of a “boom and burst cycle” live, in one actual lifetime. But did we retain our lessons well?

Technology is the extension of our intentions.

Kimberly King – Social entrepreneur and whole-systems change agent.

Continue reading